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Business Triple Pack 2Lawpack
Find out how to manage the difficult aspects of running a business - from doing effective PR to sending out successful mail orders - by using Lawpack's Business Triple Pack. The following books will provide you with all the information you need to run your business smoothly and efficiently: Earning & Keeping Customer Loyalty Made Easy shows you how to turn disgruntled customers into satisfied ones; how to make satisfied customers loyal to your company; how to deal with irate customers; how to handle complaints speedily; how to demonstrate your commitment to customers, and how to increase sales and make sure you get paid on time. Profitable Mail-Order Made Easy explains the importance of choosing, selling and pricing your product correctly, analysing and marketing it effectively and writing a successful advertisement and testing its effect. It also gives you tips on how to sell a line of related products, as well as information, by mail, and building a mailing list that gets results. Effective PR Made Easy divulges the workings of the media and its relationship with PR. It details the best way to attain media interest in one's company for the right reasons and how to use the various forms of media: print, radio, television, internet and news agencies.
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25 July 2008
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